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Keto Chow top flavors – Leaderboard December 2024

3 minute read • December 27, 2024
pie graph of the most popular flavors

It’s time again to look at the most popular Keto Chow flavors! The last time we looked at the top flavors, Raspberry Cheesecake, Caramel Macchiato, and Banana were the clear winners and the debut of the CORE flavors (dairy-free with alternative sweeteners) with Blueberry Pie and Pecan Stick Bun losing some ground. Because these figures are for the PERCENTAGE of meals sold, something going up always means something else goes down.

For the figures on this leaderboard, we combine all of the meals for each flavor, regardless of the size; so singles or bulk bags are all together in one lump sum. The figures represent 12 months of order data, averaged out by month. You will notice that many of the Limited Edition and the newer flavors are not present, due to the limited sales data we have on them. <– This answers the most popular question we get each time we post the leaderboard, so I’ll repeat it:

You will notice that many of the Limited Edition and the newer flavors are not present, due to the limited sales data we have on them.

For the last 12 months: Vanilla Cream has taken over from the discontinued “original” Vanilla, Butterscotch and Chocolate Malt both made a huge splash and Chocolate Toffee has been on the rise. Of special note: the seasonal “fall” flavor sales were significantly hurt by the delays in manufacturing. It took several months extra to get the flavors right, which is the same reason Peppermint didn’t come back this year, even though it was supposed to. We expect that in 2025 we’ll have the production problems all sorted out and the fall flavors can come back with a vengeance and on schedule.

The CORE flavors (dairy-free with alternative sweeteners) aren’t doing super well. The lackluster performance of all but the sweetened Chocolate CORE is the reason for our decision to not work on new CORE flavors until they do better (no sense adding more until then!) though many people looking for other flavors use the unflavored CORE (the beef soup base) plus flavored sugar free syrups to make what they are looking for.

Relevant to this discussion is our Flavor Status Page where you can find which flavors are permanent, which are seasonal, and which have been discontinued. And on that note, while we still have inventory of the following flavors (and most of their 5-year shelf life) we will not be reordering the following: Plain Peanut Butter, Irish Cream, Mocha, Strawberry (original), and Pina Colada. Once the current supply runs out, they will be discontinued.

graph showing the change in popularity of flavors. See below for a text table of the same data.
pie graph of the most popular flavors, see the table below for a text version.
treemap graph of the most popular flavors, see the table below for a text version.

For those with a screen reader, or that just want to look at the data in a tabular format, here you go:

RankFlavor% 5/24% 12/24Change
1Chocolate11.0%10.8%-0.2%
2Chocolate Peanut Butter8.3%8.3%0.0%
3Chocolate Toffee6.4%6.9%0.5%
4Caramel Macchiato5.3%5.0%-0.3%
5Salted Caramel4.9%5.0%0.1%
6Raspberry Cheesecake5.1%4.8%-0.3%
7Vanilla Cream3.7%4.4%0.7%
8Snickerdoodle4.2%4.1%-0.1%
9Banana4.2%3.9%-0.3%
10Chocolate Mint3.6%3.4%-0.2%
11Blueberry Pie3.2%3.3%0.1%
12Cookies & Cream2.6%2.7%0.1%
13Pistachio2.8%2.7%-0.1%
14Lemon Meringue2.6%2.7%0.1%
15Orange Cream2.0%2.4%0.4%
16Butterscotch2.4%2.4%
17Chocolate Malt2.2%2.2%
18Apple Pie2.1%2.1%0.0%
19Plain Peanut Butter2.1%2.1%0.0%
20Irish Cream2.1%2.1%0.0%
21Pumpkin Spice3.0%2.0%-1.0%
22Strawberry Cream2.1%1.9%-0.2%
23Mocha1.9%1.8%-0.1%
24Chocolate Core (w/Stevia)1.7%1.6%-0.1%
25Natural Strawberry1.5%1.6%0.1%
26Maple Waffle1.7%1.3%-0.4%
27Strawberry2.0%1.2%-0.8%
28Pecan Sticky Bun2.7%1.2%-1.5%
29Pina Colada1.6%1.2%-0.4%
30Eggnog2.2%1.0%-1.2%
31Gingerbread1.6%0.9%-0.7%
32Chicken Soup0.8%0.7%-0.1%
33Taco Soup base0.4%0.5%0.1%
34Creamy Tomato Basil0.4%0.4%0.0%
35Beef Soup base0.4%0.4%0.0%
36Vanilla Cream Core (w/Stevia)0.4%0.4%0.0%
37Strawberry Cream Core (w/Stevia)0.4%0.3%-0.1%
38Chocolate Core (Unsweetened)0.5%0.2%-0.3%
39Vanilla Cream Core (Unsweetened)0.2%0.2%0.0%
40Strawberry Cream Core (Unsweetened)0.1%0.1%0.0%

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